CBE - Faculty Associate
CBE - Faculty Associate
Dr. Shuoyang Zhang
Dr. Shuoyang ZhangShuoyang Zhang is an assistant professor in the Management and Marketing Department at the Cameron School of Business. She received her Ph.D. in Marketing and her Master of Business from the Kelley School of Business, Indiana University, her M.S. in Applied Psychology from the Chinese Academy of Sciences, and her B.S. in Social Psychology from Jilin University.

Dr. Zhang’s research is focused on how relationships in groups and networks affect consumer attitude and decision making. Dr. Zhang has published in premier academic journals, such as the Journal of Consumer Research, International Journal of Operations & Production Management, and Management and Organization Review, and has presented her work at national and international conferences. With an emphasis on interpersonal and social influence, strength of network ties, and social media, her research examines how consumer attitudes are influenced by social interactions with other consumers in their group. Dr. Zhang is currently working with Dr. Michelle Simms and graduate students to examine the Roles of Disclosure and Privacy for Business Ethics in Social Networking Sites.

Dr. Zhang has taught a variety of courses at undergraduate and graduate levels, including Marketing Principles, Marketing Management, Marketing Research, International Marketing, Marketing Decision Making, Fundamentals of Marketing, Fundamentals of Management, Organizational Behavior, and Entrepreneurship. She is concerned with the long-term learning outcome that may have a more profound impact on students’ lives and on the community. Through her pedagogy, students are not only nurtured with knowledge and skills for their future career, but also inspired with creativity and passion for a meaningful life. Dr. Zhang places importance on business ethics, sustainability, and social responsibility in her courses. Students are encouraged to “think globally and act locally” by working with small business clients in team projects and providing them with solutions to problems.

Dr. Zhang serves as a reviewer for top academic journals and conferences in her discipline. At the University of St. Thomas, Dr. Zhang serves in the Undergraduate Research Committee and Cameron School of Business Assessment Committee. She also advises graduate and undergraduate students as well as Independent Study.

Dr. Zhang had the privilege to be a Faculty Fellow of the AMA-Sheth Foundation Doctoral Consortium in 2010. Prior to joining UST, Dr. Zhang held a tenure track position at the College of Business, Colorado State University, where she was honored as one of the “Beta Gamma Sigma Most Influential Faculty Members” in 2012.



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Center for Business Ethics CBE - Faculty Associate
Through education and collaboration with the Houston community at-large, the Center for Business Ethics at the University of St. Thomas promotes “Ethics in all things.”  The Center has amassed a community of students, both undergraduate and graduate, faculty, alumni and community members to support an ethical business society.
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