BBA in Marketing | UST Houston Catholic University

University of St. Thomas - Houston Management and Marketing Majors

Management and marketing are two dynamic disciplines that can make or break a company. Management is setting strategy to accomplish business goals, and marketing is attracting customers. Both are essential to an organization’s growth and success.

If you’re a visionary thinker with a strategic mindset, management or marketing may be right for you. Exceptional managers and marketers are always an asset to growing organizations, and a Bachelor of Business Administration in Marketing offers excellent career prospects.

With UST’s central location in the booming city of Houston, you’ll find a wide variety of internship and career opportunities. Whether you’d like to contribute to the success of an established company or help a promising startup grow, you’ll gain a wealth of knowledge studying management and marketing.

Requirements Requirements
Scholarships Scholarships
Degree Plans Degree Plans
Course Descriptions Courses

Your SuccessYour Success

Your success hinges on many factors, including the relationships you build with others in the business community. As a graduate student at the University of St. Thomas Cameron School of Business, you'll have unparalleled networking opportunities:

Celt Coffee Hour
Engage with industry professionals in a round-table discussion and debate.

Business symposium — Business Symposium
Annual conference connecting you with alumni and leading Houston business experts.

Career Day
Panel discussions with alumni and executives on how to best leverage a degree from UST.

Celts exploring businesses — Exploring Businesses
Visit organizations and hear from employees developing and executing business strategies.

Consulting projects — Consulting Projects
Work as a consultant on business issues and apply your knowledge to real-world challenges.

Guest speakers — Guest Speakers
Every semester, guest speakers join classes to provide insights and expertise.

Houston skyline icon - University of St. Thomas - Houston

Fortune 500 Companies

IN HOUSTON

Source: Greater Houston Partnership

Median wage icon - University of St. Thomas - Houston

$67,710

Annual Median Wage

FOR U.S. BUSINESS & FINANCIAL JOBS

Source: Bureau of Labor Statistics, 2017

ROI icon - University of St. Thomas Houston

Metro Area in U.S.

FOR ECONOMIC GROWTH POTENTIAL

Source: Business Facilities' annual ranking report, 2018

Connect With Houston’s Best CompaniesConnect With Houston’s Best Companies

University of St. Thomas - Houston company logos for management and marketing grads These are just a few of the companies where UST management and marketing grads have found great jobs. With dozens of major organizations headquartered in Houston, our city is rich with career promise. Management and marketing degrees open up a world of job opportunities in:

Banking and finance
Education
Manufacturing and distribution
Medicine and health care
Oil and gas
Technology

What can I do with a marketing degree?

My education at UST gave me a terrific foundation for my career, and minoring in theology let me delve more deeply into my faith.

Heidi Thomas Bundren SENIOR VICE PRESIDENT, GENERAL COUNSEL, NASHVILLE PREDATORS & BRIDGESTONE ARENA, NASHVILLE, TN | BBA MARKETING, THEOLOGY & SPANISH MINOR, 1999

Why UST?Why UST?

Accessible Faculty

Dr. Beena George, Cameron School of Business Dean at the University of St. Thomas - Houston with student

UST professors truly care about the success of their students, in the classroom and in their careers. You’ll build personal connections with faculty and work with the same advisor for your entire academic journey.

Real-World Experience

Three University of St. Thomas - Houston business major students work at laptop

Gain valuable experience developing a marketing plan for a local business, including a field trip, SWOT analysis, detailed plan and implementation. This gives you a terrific project to showcase for prospective employers after graduation.

Quality Instruction

Professor at University of St. Thomas - Houston works at computer with two business majors

Many Cameron School of Business professors hold the highest degree in their field, and professional certifications. Many have practiced in their area of expertise. Get a global business perspective learning from seasoned faculty.

Go Beyond Business As Usual

University of St. Thomas - Houston Cameron School of Business group of students and professors UST is Houston’s only Catholic university, and Catholic social values form the foundation of our core curriculum. We respect the life and dignity of the human person, and believe in contributing to the common good. You'll learn how to engage in capitalism with a conscience, weighing the moral implications of your decisions.

Even in business classes, you’re welcome to talk about big topics, from ethics to religion. We discuss current events, including business impact, community responsibility and how we can improve conditions in the future. Many of our graduates are driving positive transformation through their work in the business world.

Faculty

Slide 1: Dr. Sukran Atadeniz Visiting Professor
Slide 2: Dr. Ulyses Balderas Associate Professor
Slide 3: Dr. Sidika Bayram Associate Professor
Slide 4: Dr. Yiying Cheng Assistant Professor
Slide 5: Dr. Samuel Condic Visiting Assistant Professor
Slide 6: Dr. Rebecca Dowden Visiting Assistant Professor
Slide 7: Prof. Ramon Fernandez Assistant Professor
Slide 8: Dr. Lynn Godwin Associate Professor
Slide 9: Dr. Marina Grau Visiting Assistant Professor
Slide 10: Dr. Sujin Horwitz Professor
Slide 11: Dr. John Leavins Professor Chair, Accounting
Slide 12: Mr. Charles Lewis Visiting Instructor
Slide 13: Dr. Roger Morefield Associate Professor
Slide 14: Dr. Elham Mousavidin Assistant Professor
Slide 15: Dr. Daniel Perez Assistant Professor
Slide 16: Dr. Vinita Ramaswamy Associate Dean and Professor
Slide 17: Dr. David Schein Associate Professor and Director of CSB Graduate Programs
Slide 18: Dr. Margaret Shelton Associate Professor
Slide 19: Dr. Hassan Shirvani Professor Cullen Foundation Chair in Economics
Slide 20: Dr. John Simms Associate Professor
Slide 21: Dr. Michele Simms Professor
Slide 22: Mr. Richard Sindelar Assistant Professor
Slide 23: Dr. Hans Stockton Professor Interim Dean of Arts & Sciences
Slide 24: Dr. John Story Associate Professor
Slide 25: Dr. Debby Su Assistant Professor
Slide 26: Dr. Pooya Tabesh Assistant Professor
Slide 27: Dr. Mark Turner Professor
Slide 28: Dr. C. Joe Ueng Professor; Chair, Finance & DIS Cullen Chair of Finance
Slide 29: Dr. Shuoyang Zhang Associate Professor